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Why use a Serum?

Very Similar to acids as most Serums have a percentage of one or more acids in them. But here are some good reasons to use them.


Use a serum to minimize dark spots and wrinkles.

Daily UV exposure and ageing can result in the appearance of dull skin and discolourations like dark spots. Formulated serums with 10% pure glycolic acid, leaves skin clarified to reveal radiant skin and a renewed complexion. 


Use a serum to brighten the look of dull skin.

As you age, your skin can naturally start to lose the look of radiance. Brightening serums like Arbonnes Brightening serum with proprietary Sakura Bright Complex delivers 

essential nourishment to target the appearance of dark spots, uneven skin tone and stimulate cell renewal, revealing more youthful-looking skin on the plus size it's vegan.


Use a serum to plump your skin and reduce those wrinkles.

Face serums play a vital role in any effective anti-ageing skincare routine. Pick a serum that contains intensely hydrating hyaluronic acid, such as the Poppy Austins vegan serum formulated with a high concentration of HA, this serum absorbs quickly to help reveal instantly replenished skin. After just two weeks, you can expect fine lines and wrinkles to be visibly reduced.

Vitamin C is another potent anti-ageing ingredient to keep an eye out for when choosing a serum.


Use a serum to boost your skin's volume.

As you mature, your skin can gradually lose moisture and volume, especially in delicate areas like your cheekbones and under the eyes. To replenish volume and moisture retention in these areas, reach for a targeting serum that contains hyaluronic acid. Dispense a few drops on fingertips and apply all over your face, focusing on any problem areas, until the product is thoroughly absorbed. 


Use a serum to help manage acne-prone skin.

There are skin serums available to help with just about every skincare concern out there, and acne is certainly included. Ingredients typically found in serums and skincare products for acne include benzoyl peroxide and salicylic acid.


Use a serum acid to exfoliate your skin.

You may be used to sloughing your skin with face scrubs, but chemical exfoliants are becoming increasingly popular, and face serums are a great way to give them a try. Serums containing AHAs and BHAs, like lactic acid and malic acid, can be used to resurface skin for a smoother feel and more even appearance.


Use a serum to hydrate 

When your skin is feeling super parched, a moisturizer alone might not cut it. Instead of relying on your face cream to do all the heavy lifting, you can apply a hydrating face serum underneath to bring your dry skin back to life. Again, serums formulated with hyaluronic acid are great for helping with hydration. Pro tip: Apply the serum to damp skin to lock in even more hydration!

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